Ledisi Named Design Essential’s Natural Ambassador
I know you have heard about Ledisi! The soul-singing beauty is the new face (and hair) of Design Essentials Natural brand! I had the awesome opportunity to hang out with Design Essentials and Ledisi when they filmed her and did a photoshoot (more on that later on 🙂 ) a couple of weeks ago in Atlanta.
“The Honey & Shea Edge Tamer saved my life! When I have to be on the road and on camera, after a full show or signing CD’s, then appearing on a morning show, the Edge Tamer helps me get camera ready,” says Ledisi on her must-have Design Essentials® Natural products.
“It was hard to find the right setting gel to curl my hair because it’s so thick and it’s loc’d. I love the Twist & Set Setting Lotion because it’s the only thing that makes a nice curl and is light enough that my hair still bounces. And because locs get dry, my stylist, Michelle recommends I use coconut oil for moisture. With Design Essentials® Natural’s new Coconut & Monoi line, I’m able to get that moisture in multiple forms, from the Deep Moisture Oil Treatment to the Intense Shine Oil Mist.”
It was only natural that they picked Ledisi to represent them because she is genuinely a fan of the brand prior to the ambassadorship.
“Today’s woman who wears textured hair is all about two things: versatility and hair health. Ledisi so beautifully embodies both of those qualities, in addition to being astoundingly talented yet relatable. We were already huge fans, but when we found out how much she loved Design Essentials® products, we knew she would be the perfect ambassador to share her joy,” says Taydra Mitchell-Jackson, Vice President of Marketing for Design Essentials®.
I got a chance to talk to Ledisi about her locs- which I want sooo bad but I think I am going to try Faux Locs first to see how I like them. I got all the deets about her hair regimen and the DE products she uses and how she started her locs and her signature style.
Look out for the Ledisi 2015 Mobile Tour sponsored by Centric TV!
Check out DEheartLedisi.com for more details on her tour. Also, you can get free shipping with the code Ledisi !