Curls For A Cure- Ouidad Donates $1 For Each New Ouidad FB Fan
Ouidad will donate $1 for each new Ouidad Facebook Fan during the month of October to the Breast Cancer Research Fund so make sure you tell all of your friends to “Like” Ouidad on Facebook.
As a renowned hair stylist, salon owner, global educator, curl expert, mother, and industry icon – Ouidad is many things, but she is also a breast cancer survivor. Diagnosed at the very same age as her mother whom she lost to the disease, Ouidad realized that she needed to take action against this aggressive killer. Fortunate enough to make a full recovery herself, Ouidad started a crusade against breast cancer, vowing to make a difference in the lives of other women. Though Ouidad commends other brands for debuting limited edition, pastel pink products to raise funds towards breast cancer awareness, Ouidad herself has chosen to pursue a higher level of involvement, supporting breast cancer awareness 365 days a year.
Ouidad’s commitment to action was the reasoning behind her founding the Curls For A Cure program in 2005, an effort that raises funds year round for the Breast Cancer Research Foundation. Curls For a Cure is a donation program on Ouidad.com that welcomes visitors to make a donation of their choosing toward Breast Cancer research. Taking her commitment a step further, Ouidad matches any amount donated, dollar for dollar, up to $50,000!
By joining forces with both clients and corporate partners, Ouidad has raised over $350,000 for BCRF to date. In addition, the company underwrites all of the administration costs of the program as well as the credit card fees on the donations. In this manner, when $10.00 is donated, BCRF receives a full $20.00. For each donation, Ouidad offers a special pink bracelet inscribed to show her gratitude.
With her own difficult hair loss experience, Ouidad is able to comfort troubled clients in an entirely new – and personal – way. Ouidad is honored to be able to make a difference in people’s lives – both through her contribution to the cause and through the comfort she provides to those sitting in her salon chair.
Support the cause!